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About the Environment Report

The Environment Trend Report features a variety of developments in the environmental sector. Market trends are evolving to encompass new environmental issues concerning climate change, greenhouse gases and air and water pollution. Green initiatives have also been pushed to new heights in recent years, as seen with consumer activism surrounding the destruction of the rainforest, wildlife degradation and attempts to reduce the hole in the O-zone layer. The Environment Trend Report highlights how changes in eco-friendly designs, green buildings, green design concepts, sustainable energy cars and the phasing out of fossil fuels are shaping consumer patterns.

Who It's For

This report will prove beneficial to a variety of industries. From those looking to invest in green technology to ad agencies looking for a green spin on their campaigns, the Environment Trend Report features a wide range of developments within this field.

Companies can effectively track consumer preferences and the evolution of green products with the Environment Trend Report. This will allow businesses to proactively shape their market strategies and product development methods.

The Environment Trend Report, last published on Apr 17, 2015, includes 258 PRO Trends and 1,290 examples of environment market research and environment consumer trends related to: climate change, greenhouse gases, water pollution, green design, fossil fuels and environment trends.

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trend research methodology

Methodology

Our environment research is based on Trend Hunter's crowdsourced environment articles and 2,332,000,000 total views of data. [Learn More]

Report Contents

• 258 Environment PRO Trends = 258 Powerpoint Pages Environment PPT Report
• 1,290 Environment Examples

Online Extras With Full Subscription

• 181 Environment Videos (Online) Environment Videos
• 7,740 Environment Images (Online) Environment Images
• Additional Niche Reports (with a full subscription): Solar Powered, Eco-Friendly, Environment, Green Design, Ecotourism, Conservation, Recycling, Sustainable Development and more!



Sample Environment Pro Trends

Each Environment PRO Trend is on its own slide with implications, a quantified score, and examples linked to online environment articles, videos and images. Examples:

Conscious Libation Alcohol brands adopt green branding techniques to showcase awareness Implications - Seeking to connect with a broader market audience, alcohol brands typically associated with luxe lifestyle and excessive behavior are turning to eco branding techniques to showcase a sense of awareness. Offering everything from recyclable packaging to environmentally conscious labeling, brands are moving away from aesthetics that promote opulence towards designs that recognize and subsequently promote social causes.
Conscious Libation
Alcohol brands adopt green branding techniques to showcase awareness
5 Examples + Score + Implications


Self-Contained Garden Urban gardeners turn to maintenance-free planters for convenience Implications - Seeking to attract the urban consumer who's tight on time, brands in the gardening industry, are integrating elements of technology to make the planting process more streamlined. Requiring little to no effort, these gardening products feature unique self-watering and self-maintaining features, allowing busy, on-the-go consumers to enjoy the tranquility of plants without the hassle of constant monitoring.
Self-Contained Garden
Urban gardeners turn to maintenance-free planters for convenience
7 Examples + Score + Implications


Eco Gardening Consumers seek out eco-friendly gardening tools Implications - Gardening is an eco practice in and of itself, but consumers who want to take it one step further are opting for environmentally friendly tools and practices, such as solar-powered appliances or sustainable packaging. This shift reveals that it's not enough for consumers to partake in eco-related activities; it's also important that the process itself is, from start to finish, environmentally conscious as well.
Eco Gardening
Consumers seek out eco-friendly gardening tools
5 Examples + Score + Implications


Social Good Gardening Gardeners search for ways to give back Implications - Both novice and veteran gardeners are expressing an interest in giving back to their community. Whether they're partaking in urban gardening initiatives, community-wide projects or smaller-scale, at-home measures, gardeners recognize the benefits of the practice and wish to share the wealth. On a broader scale, this shift reflects a desire on the part of eco-conscious consumers to educate others through actionable, results-based methods.
Social Good Gardening
Gardeners search for ways to give back
5 Examples + Score + Implications


Crowdsourced Philanthropy Seeking funding, social good enterprises turn to crowdlending techniques Implications - Leveraging the social aspect of crowdfunding, social good enterprises are using the power of the crowd and online media to garner support for their cause. Seeking to not only raise funds but also spread the word about social initiatives and philanthropic endeavors, emerging enterprises are moving away from mainstream marketing approaches toward more niche, yet socially connected alternatives.
Crowdsourced Philanthropy
Seeking funding, social good enterprises turn to crowdlending techniques
5 Examples + Score + Implications


Holistic Clean Consumers opt for natural household products to stay eco-friendly Implications - In order to avoid harsh chemicals found in the majority of cleaning products, many consumers are to switching all-natural, organic options and DIY alternatives. This switch signifies that consumers are willing to forego both convenience and cost-effectiveness in order to support the holistic health movement and live a more sustainable lifestyle.
Holistic Clean
Consumers opt for natural household products to stay eco-friendly
4 Examples + Score + Implications


Astronaut Obsession The depths of outer space satiate hard-to-entertain consumers Implications - As the Internet leaves almost no stone un-turned, consumers are showing increased interest in galactic themes. This interest is expanding beyond entertainment and into packaging, fashion and more. This speaks to the consumer desire for new sources of interest -- even some outside of this world.
Astronaut Obsession
The depths of outer space satiate hard-to-entertain consumers
6 Examples + Score + Implications


Energetic Breakfast Consumers seek a high-energy start to their day Implications - Taught early in life that breakfast is the most important meal of the day, many consumers are searching for morning fare that's not only healthy, but also energy-boosting. Breakfast options are now attempting to reconcile a dueling consumer demand for meals that are low in calories yet high in energy. This shift reveals a consumer desire to assimilate health-consciousness into their lives without sacrificing efficiency.
Energetic Breakfast
Consumers seek a high-energy start to their day
7 Examples + Score + Implications


PLUS 252 more Environment PRO Trends and 1,290 examples!



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