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Every day, top-tier innovators rely on our idea-filled eco reports, trend report library, customizable dashboard and dedicated advisors to identify new opportunities, make better decisions and deep dive new markets.

About the Eco Report - Trend Hunter's Eco Trend Report explores the environmental trends occurring among us, from recycling initiatives to solar power projects. Once attributed only to treehuggers, sustainable living has now gained mainstream acceptance and concern for the environment is increasingly affecting the creation of products and services. Whether it's eco-friendly clothing or solar panels, environmentally friendly products are becoming more readily available to consumers who are making green living a lifestyle choice.

Who It's For - Any business attempting to appeal to eco-minded consumers would benefit from our crowdsourced research. Understanding the world of green products and services is imperative to any brand or marketer going forward into 2011. Get valuable information and insight from our Eco Trend Report to spark your green innovation, win over the hearts of customers and gain insight into the changing realm of environmental trends.

You might also consider our CUSTOM Eco research - For as little as $500 per custom deep dive, our team will curate custom Eco reports for your project, customer segments and brand. Each custom report is roughly 70 pages with 300 examples, including more specific lists and examples than our off-the-shelf Eco trend report. [Learn More]

Custom Trend Reports Platform
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trend research methodology Methodology - Unlike our competitors, who rely on gut instinct, our eco research is based on Trend Hunter's 15,186 crowdsourced eco trends and 1,994,000,000 total views of data. [Learn More]

The Eco Report
Last published on Jul 17, 2014, the Eco Report includes 240 PRO Trends (240 Pages) and 1,837 examples of eco market research and eco consumer trends related to: eco-friendly, sustainability, treehuggers, environment, environmentally friendly, green, solar power, green living, recycling and eco trends. The report includes all of our Eco research collected over the last few years.

What You'll Get:
• 240 Page / Slide Presentation Eco PPT Report

Contents:
• 240 Eco PRO Trends
• 1,837 Eco Examples
• 257 Eco Videos (Online) Eco Videos
• 11,022 Eco Images (Online) Eco Images
• Additional Niche Reports (with a full subscription): Solar Powered, Eco-Friendly, Environment, Green Design, Ecotourism, Conservation, Recycling, Sustainable Development and more!


Sample Eco Pro Trends - Each Eco PRO Trend is on its own slide with implications, a quantified score, and examples linked to online eco articles, videos and images. Examples:

Cottage Couture Cabin life conveys a toned-down opulence while emphasizing nature Implications - As cities increase more and more in population, the ability to get away from it all truly becomes a luxury. Once considered a vacation for those who couldn’t afford a trip overseas, cottages now serve as the ultimate nirvana. With the end of the recession, consumers make an attempt at being credit-savvy by showing off their money in a toned-down, eco-friendly manner.
Cottage Couture
Cabin life conveys a toned-down opulence while emphasizing nature
12 Examples + Score + Implications


Shocktivism Activists take a more militant stance through provocative marketing strategies Implications - Activists are viewing marketing as less of a fringe activity and more of a necessity, competing for a piece of the marketing pie where they can. Using shock tactics that raise eyebrows, social organizations are behaving more and more like marketers—only with a different message. Consumers--those who crave social change as well as those who don’t--can’t help but absorb and respond to this provocative activism.
Shocktivism
Activists take a more militant stance through provocative marketing strategies
11 Examples + Score + Implications


Smart Takeaway Designers get creative with innovative takeout food packaging Implications - The typical takeout container -- a cardboard carton or aluminum tray -- doesn't offer much in the way of imagination or creativity. Most often, the container doesn't even showcase the company's name or logo. However, more and more food brands are now embracing innovative packaging designs for their takeout containers in an effort to maintain a strong presence in consumers' minds, even after the food has been consumed. Ranging from food-cradling contraptions to slick, eco-friendly packaging, these innovative designs are a great way to set brands apart from one another.
Smart Takeaway
Designers get creative with innovative takeout food packaging
6 Examples + Score + Implications


Undisguised Upcycling Consumers show off their eco-concern with rustic, re-purposed items Implications - The ability of an upcycled item to be passed off as new was once an asset; however, consumers are now unabashedly wearing items that boast a rustic, shabbier look. These undisguised, upcycled products allow the eco-conscious consumer to wear their environmental concern like a badge of honor, signifying their belonging to a particular behavioral tribe.
Undisguised Upcycling
Consumers show off their eco-concern with rustic, re-purposed items
6 Examples + Score + Implications


Self Solar Portable and personal solar devices make it easy to go green Implications - The accessibility of solar power to the average consumer is rising as personal use devices with photovoltaic capabilities become more readily available. Solar panels incorporated into ordinary objects like books, phones and kitchen appliances offer an easy and convenient way to adopt a greener lifestyle.
Self Solar
Portable and personal solar devices make it easy to go green
12 Examples + Score + Implications


Ecopolitan Developments Emerging micro cities focused on eco initiatives Implications - In addition to revitalizing existing urban centers and residences with eco-friendly elements, nations are building niche cities specifically to meet ecological goals. The burgeoning creation of eco-centric cities raises opportunities for more green-living products in all industries.
Ecopolitan Developments
Emerging micro cities focused on eco initiatives
9 Examples + Score + Implications


PLUS 234 more Eco PRO Trends and 1,837 examples!



FREE BONUS
(worth $1,000):
Buy a full trend report subscription and get one year of the customizable Trend Hunter PRO dashboard (for 1 user), including all 2000+ pages of PRO content and customizable filters to dive deeper into eco or any other category.


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1. Eco Trend Report

240 Eco PRO Trends
Eco Trend Report
$800

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Eco & 100+ Reports
2014 Trend Report
$960

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