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About the Edibles Report

Discover unique food trends influencing the opinions of foodies everywhere with the Edibles Trend Report. Our research tracks key changes in eating habits, food service and the hospitality industry. In the past year, we have seen trends relating to edible gift baskets, artistic cookie bouquets, gourmet buffet foods and intricately crafted fruits and finger foods. We have also noticed restaurant trends that put an emphasis on deliciously unique appetizers and petit fours.

Who It's For

The Edibles Trend Report is ideal for catering companies, food artists, aspiring chefs, food journalists and culinary school teachers looking to leverage trends that are popular among consumers.

Featuring artwork made from sandwiches and the latest celebrity chef recipes, the Edibles Trend Report will keep you up-to-date on innovative food trends.

The Edibles Trend Report, last published on Jul 30, 2015, includes 861 PRO Trends and 4,305 examples of edibles market research and edibles consumer trends related to: food art, finger foods, appetizers, gift baskets, cooking and edibles trends.

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trend research methodology

Methodology

Our edibles research is based on Trend Hunter's crowdsourced edibles articles and 2,429,000,000 total views of data. [Learn More]

Report Contents

• 861 Edibles PRO Trends = 861 Powerpoint Pages Edibles PPT Report
• 4,305 Edibles Examples

Online Extras With Full Subscription

• 603 Edibles Videos (Online) Edibles Videos
• 25,830 Edibles Images (Online) Edibles Images
• Additional Niche Reports (with a full subscription): Alcohol, Champagne, Extreme, Football, Golf, Hockey, Hunting, Party, Bar, Cheese, Juice, Pop, Burgers, Cigarettes, Circus, Bacon, Barbecue, Water, Candy, Chicken, chocolate, Pizza, Milk, Cookies, Dairy, Dinner, Ice Cream, Restaurant, Pants, Sugar and more!



Sample Edibles Pro Trends

Each Edibles PRO Trend is on its own slide with implications, a quantified score, and examples linked to online edibles articles, videos and images. Examples:

Shopping Excess Unusual features are added to grocery shopping to incite consumer intrigue Implications - Moving away from mere convenience, products designed to also surprise and delight consumers add an element of fun to the shopping experience. Offering shoppers everything from cup holders to scooters, this approach to consumer experience not only caters to unique consumer needs, but does so in a way that evokes consumer excitement.
Shopping Excess
Unusual features are added to grocery shopping to incite consumer intrigue
4 Examples + Score + Implications


Fragrance Customization Consumers take a DIY approach to scents for customized allure Implications - Seeking a personalized touch to traditional fragrances, consumers are turning to DIY techniques for experiential allure. Using kits and homemade dispensers to mix-and-match scents, consumers are seeking to not only monitor what goes into their products, but also customize those items in a way that's tailored to their individual taste.
Fragrance Customization
Consumers take a DIY approach to scents for customized allure
4 Examples + Score + Implications


App-Enabled Curation Mobile apps integrate customization aspects to generate consumer interest Implications - Realizing the importance of customization among millennial consumers, mobile app developers are turning to personalization features to satisfy individual needs. Offering curated search options, recommendations and even social platforms, this shift speaks to a growing desire for content that can be easily adapted and tailored to consumer interests.
App-Enabled Curation
Mobile apps integrate customization aspects to generate consumer interest
4 Examples + Score + Implications


Appified Lifestyle Millennials turn to apps that cater to their distinct lifestyle needs Implications - Catering to a generation of young people who prioritize individuality, mobile apps are offering content that caters to specific types of lifestyles and interests. Covering diverse categories such as fashion, fitness and even relationships, apps of this nature not only meet specific needs, but they also reflect a growing desire for targeted content, particularly among young people.
Appified Lifestyle
Millennials turn to apps that cater to their distinct lifestyle needs
5 Examples + Score + Implications


Unexpected Confectionery Sweets are added to unconventional food items for experiential allure Implications - No longer satisfied with traditional consumption, consumers, particularly those of a younger generation, are turning to obscure food pairings for experiential allure. Adding sweets like cotton candy to savory dishes and beverages, consumers are seeking to not only heighten flavor, but also to add an element of intrigue to typically ordinary meals. This reflects a growing desire to constantly adapt and alter routine.
Unexpected Confectionery
Sweets are added to unconventional food items for experiential allure
6 Examples + Score + Implications


Promotional Authenticity Brands take a traditional approach to commercials and marketing Implications - Approaches to marketing via commercials are shifting away from modern, virtual themes towards a more classic take on advertising. This move helps brands captivate contemporary audiences that, in direct response to technology, have expressed a disdain for constant connectivity and the digitization of industry.
Promotional Authenticity
Brands take a traditional approach to commercials and marketing
4 Examples + Score + Implications


Herbal Libation Liquor, spirits and cocktails are infused with refreshing green ingredients Implications - The alcohol industry has seen a resurgence of herbal and vegetable-based flavors, particularly in the liquor and spirits category. The move away from sweeter flavors not only reflects a consumer shift towards health-conscious behaviors, but also offers a differentiation and diversification of flavor in the sweet-saturated market. The introduction of lighter, more natural flavors signifies that the alcohol industry is adapting to the health wave without compromising on taste.
Herbal Libation
Liquor, spirits and cocktails are infused with refreshing green ingredients
4 Examples + Score + Implications


Cultural Authenticity Brands recognize diverse cultural identities to strengthen relationships Implications - Though the Hispanic market is rapidly growing in terms of purchasing power, it remains largely under-served in the commercial marketplace. Brands are beginning to take notice, seeking to create an authentic connection with the Hispanic consumer by incorporating traditional cultural practices, holistically and without Americanization. The use of bi-lingual campaigns or Latino spokespeople communicates that brands are prioritizing the Hispanic population, and the lack of forced assimilation gives these campaigns credence.
Cultural Authenticity
Brands recognize diverse cultural identities to strengthen relationships
4 Examples + Score + Implications


PLUS 855 more Edibles PRO Trends and 4,305 examples!



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