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About the Dolls Report - The Dolls Trend Report uncovers trends in this popular section of the toy industry, featuring modern developments in dolls for girls like Barbie, Polly Pocket and Bratz. Our research examines innovative products by doll makers like Mattel and Dollz Mania, as well as doll games like dress up that have gone digital with websites like Stardoll. In a world engrossed with technology, companies need to understand consumer demand when it comes to the evolving world of dolls, toys and other child-orientied products.

Who It's For - While the fashion and technology industries influence everything from doll clothes to how consumers interact with toys, companies must understand these trends to stay competitive and relevant in the market. Our consumer-based research is worthwhile to businesses looking to better understand trends in the expansive toy industry, specifically the niche genre of dolls.

Whether you are a market researcher in search of insight or a corporation looking to enhance innovation, the Dolls Trend Report will assist in deciding the future direction of product design and marketing.

The Dolls Trend Report, last published on Apr 10, 2014, includes 88 PRO Trends and 1,435 examples of dolls market research and dolls consumer trends related to: toys, games, dress up, children, girls and dolls trends.

Custom Trend Reports - Jeremy Gutsche
trend research methodology Methodology - Our dolls research is based on Trend Hunter's 1,435 crowdsourced dolls trends and 1,909,000,000 total views of data. [Learn More]

What You'll Get:
• 88 Page / Slide Presentation Dolls PDF Report Dolls PPT Report
• 88 Page In-Depth Reading Report Dolls PDF Report

Contents:
• 88 Dolls PRO Trends
• 1,435 Dolls Examples
• 201 Dolls Videos (Online) Dolls Videos
• 8,610 Dolls Images (Online) Dolls Images
• Additional Niche Reports (with a full subscription): Dolls and more!



Sample Dolls Pro Trends - Each Dolls PRO Trend is on its own slide with implications, a quantified score, and examples linked to online dolls articles, videos and images. Examples:

Economical Play A desire for cost-effective rewards prompts more customized gifts for kids Implications - As demand for materialistic rewards increases, the cost of satisfying such demands can be overwhelming, prompting parents to look for cost-effective alternatives. Seeking substitute methods to the accessible store-bought products, parents are turning to customized playsets that combine youthful activities with budget-friendly, DIY approaches. Made-from-scratch toys illustrate a turn towards more economical methods of youthful enticement.
Economical Play
A desire for cost-effective rewards prompts more customized gifts for kids
7 Examples + Score + Implications


Playful Gore Macabre references extend into toys to reflect ongoing media saturation Implications - With mass media serving as a source of influence for developing youths, a turn toward more bizarre and eclectic toys has emerged to reflect the normality of violence and gore on TV and in movies. This shift in consumer desire is born out of a desensitization of both older and younger minds. Ultimately, today's consumer is harder to shock and thus, harder to entertain unless an element of the dark or shocking is involved.
Playful Gore
Macabre references extend into toys to reflect ongoing media saturation
7 Examples + Score + Implications


Embracing Peculiarity Unconventional fashion utilizes eccentric designs to ignite individual taste Implications - In a society where consumers are consistently exposed to elements of media from across the globe, individual expression is becoming more prominent. Attempting to stray away from the ordinary, fashion designers are turning to eccentric couture to cater to consumers who desire more visually distinct clothing. Outlandish designs provide consumers with unconventional looks that stray away from the norm, combining unique aesthetics with the need for individual expression.
Embracing Peculiarity
Unconventional fashion utilizes eccentric designs to ignite individual taste
7 Examples + Score + Implications


Inanimate Celebritizing Products develop personality to create a relationship with consumers Implications - Nostalgia is a powerful tool, but an obvious way to tug at the heartstrings of consumers, which is why a number of brands have taken a different approach by promoting products in a life-like light to create a faux-tangible relationship. Brands are often interpreted as faceless entities, which is why the approach of product humanizing is helping to give a lifeless product a personality that will eventually be attributed to the brand, whether it be today or in the future. Correlating kinship to product is helping to make the shopping experience more wholesome and personable for consumers craving a tangible connection.
Inanimate Celebritizing
Products develop personality to create a relationship with consumers
7 Examples + Score + Implications


Edgy Notability Seeking to add a cultural edge, brands turn to audacious celebs for impact Implications - With consumers often drawing inspiration and guidance from aspects of mass media, brands are seeking to utilize brazen societal influences to create a stronger cultural reputation around traditionally simple products. Aiming to make products such as beer appear more daring and exciting, brands are turning to celebrities known for their brash and bold ways to help add a distinctive edge that media-obsessed consumers can easily recognize, reflecting the need for more audacious forms of product advertising.
Edgy Notability
Seeking to add a cultural edge, brands turn to audacious celebs for impact
7 Examples + Score + Implications


Doll Adaptation The realistic progression of dolls illustrates a shift in body image perceptions Implications - With societal expectations constantly changing as beliefs and opinions evolve, retailers are looking to keep their products in tune with those developing tastes through more culturally relevant connections. Modifications to such toys as Barbie dolls that feature more realistic references to womanly figures illustrates a shift in gender stereotypes, providing consumers with a portrayal of females in a more confident and empowering manner reflective of modern times.
Doll Adaptation
The realistic progression of dolls illustrates a shift in body image perceptions
7 Examples + Score + Implications


PLUS 82 more Dolls PRO Trends and 1,435 examples!


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