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About the Camera Report

Stay on the cutting-edge with the most popular trends in analog and digital photography using Trend Hunter’s Camera Trend Report. Discover the latest breakthroughs in product and innovation with trends covering 35 mm cameras, digital imaging and other creative camera inventions. Featuring compact camera products from Canon, Nikon and Sony, our report allows companies to identify what camera trends are gaining popularity. Whether it is an analog photography camera or digital device, developments in this technology are all covered in our report.

Who It's For

Our research will benefit companies that specialize in manufacturing imaging and optical products, allowing them to stay on the forefront of their industry. Additionally, professional photographers, post-production crews and image software developers will be able to isolate trends and drive new innovations with our crowd-sourced research.

With our Camera Trend Report, companies will discover the latest consumer trends engrossing the camera industry while wielding crowd-sourced data to gain a competitive advantage in the marketplace.

The Camera Trend Report, last published on May 19, 2015, includes 248 PRO Trends and 1,240 examples of camera market research and camera consumer trends related to: photography, pictures, photographers, lomography, images and camera trends.

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Methodology

Our camera research is based on Trend Hunter's crowdsourced camera articles and 2,373,000,000 total views of data. [Learn More]

Report Contents

• 248 Camera PRO Trends = 248 Powerpoint Pages Camera PPT Report
• 1,240 Camera Examples

Online Extras With Full Subscription

• 174 Camera Videos (Online) Camera Videos
• 7,440 Camera Images (Online) Camera Images
• Additional Niche Reports (with a full subscription): Smartphone, Gaming, Space, Google, Android, Camera, Chemicals, Television, Headphones, Global Positioning System, Tablet, Radio, Mobile, Video Editing, SLR, Online Gaming, App, HDTV, 3D Glasses, Camera Accessories, Gaming Apps, Keyboards, Audio, Touchscreen, Console, Presentation, Email, Laptop, Electronics, Stereo and more!



Sample Camera Pro Trends

Each Camera PRO Trend is on its own slide with implications, a quantified score, and examples linked to online camera articles, videos and images. Examples:

Incentivized Style Mobile fashion platforms promote loyalty services and rewards Implications - Fashion brands are replacing brick-and-mortar stores with digital platforms that attract tech savvy consumers in search of exclusive offers. Loyalty rewards programs and specialty points help companies attract and retain clients using new style-specific tools or platforms. These concepts are also in line with today's coupon culture and private retail deals that come with contemporary subscription plans.
Incentivized Style
Mobile fashion platforms promote loyalty services and rewards
4 Examples + Score + Implications


Digitized Wardrobe Consumers turn to smartphone apps for curated closet displays Implications - Online fashion platforms are releasing curated digital closet concepts. Replacing racks and hangers are smartphone applications that enhance wardrobes with virtual tools such as geo-tagging and customized style suggestions. These features benefit retailers with a tech-savvy consumer base drawn towards digitally-enabled features that are unavailable in-store.
Digitized Wardrobe
Consumers turn to smartphone apps for curated closet displays
4 Examples + Score + Implications


Backyard Boldness Outdoor decor shifts toward eccentric LED lighting Implications - Taking a bolder approach to outdoor living, consumers are turning to fluorescent lighting and LED products to add a sense of whimsicality to their backyard environment. Transforming porch swings and swimming pools, homeowners are moving away from subtle, minimalist aesthetics toward designs that heighten sensory appeal.
Backyard Boldness
Outdoor decor shifts toward eccentric LED lighting
4 Examples + Score + Implications


Branded Body Honesty Brands that are open about insecurities resonate with consumers Implications - The road to self-acceptance is by no means an easy one, and though many consumers are taking a celebratory approach to body image, this does not mean they are free from insecurity. Consumers are opting to expose, rather than conceal, these insecurities as a form of empowerment, and they appreciate brands that do the same. This shift reveals a desire for consumer-brand interaction that's open, honest and conducive to sharing.
Branded Body Honesty
Brands that are open about insecurities resonate with consumers
4 Examples + Score + Implications


Embedded Assembly Brands make self-assembly easier through clever, instructional packaging Implications - Helping to make product assembly easier, brands are integrating manuals and instructions right into the packaging design itself for heightened self-sufficiency. Transforming cardboard boxes and frames into easy-to-assemble products and technological aids, brands are using dual-purpose packaging techniques to help add a greater sense of functionality.
Embedded Assembly
Brands make self-assembly easier through clever, instructional packaging
4 Examples + Score + Implications


Sound Conversion Consumers convert sound from unexpected objects for creative allure Implications - Moving beyond classic instrumental sounds, brands are turning to conversion technology to transform unexpected elements into one-of-a-kind beats. Using apps and kits to convert everyday household objects and even your own voice into music, consumers are customizing and creating content in an unconventional way.
Sound Conversion
Consumers convert sound from unexpected objects for creative allure
4 Examples + Score + Implications


Holistic Introvert Isolation becomes a lifestyle with solo aids Implications - In today's globally connected digital society, it's becoming harder and harder to get some private time, creating a demand for accessories and gadgets that take privacy to an extreme level. From architecture to travel, the thirst for alone time is becoming more drastic, signifying true dedication on part of consumers to the cause of self-preservation.
Holistic Introvert
Isolation becomes a lifestyle with solo aids
6 Examples + Score + Implications


Immersive Environment Multimedia simulations appeal to escapism Implications - As consumers become desensitized to free online entertainment, the bar is raised higher for stimulation, spawning entirely immersive environments. More akin to something seen at an amusement park, these holistic exhibitions combine technology, decor, and more for a detailed transportive experience appealing to a need for escapism.
Immersive Environment
Multimedia simulations appeal to escapism
6 Examples + Score + Implications


PLUS 242 more Camera PRO Trends and 1,240 examples!



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