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About the Camera Accessories Report

From DSLR lenses to miniature flash sticks and memory cards, the Camera Accessories Trend Report is an audit of camera equipment, gadgets and trinkets compatible with today’s technology. Our report analyzes which accessories have consumers fixated. These include multi-purpose lenses, durable tripods, large viewfinders, USB cables and comfortable neck straps. Moreover, while consumers are mostly focused on the best prices available, there are numerous products out there that retain high quality features and will not break the bank. Lastly, we gather consumer insight on products from industry leaders like Canon, Nikon, Panasonic, Pentax, Samsung and Sony.

Who It's For

Professional photographers, photography studios or even advertising executives that want to isolate consumer habits will benefit from our research, which can help drive innovation so you can grasp more of the market share. Likewise, our report is beneficial to marketers looking to contain emerging opportunities within the camera accessory industry.

Obtain a competitive edge by using the crowd-sourced analysis in our Camera Accessories Trend Report. It will give you the tools to elevate your presence in today’s bustling marketplace.

The Camera Accessories Trend Report, last published on Aug 20, 2015, includes 284 PRO Trends and 1,420 examples of camera accessories market research and camera accessories consumer trends related to: digital cameras, SLRs, tripods, camera lenses, photography and camera accessories trends.

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Methodology

Our camera accessories research is based on Trend Hunter's crowdsourced camera accessories articles and 2,448,000,000 total views of data. [Learn More]

Report Contents

• 284 Camera Accessories PRO Trends = 284 Powerpoint Pages Camera Accessories PPT Report
• 1,420 Camera Accessories Examples

Online Extras With Full Subscription

• 199 Camera Accessories Videos (Online) Camera Accessories Videos
• 8,520 Camera Accessories Images (Online) Camera Accessories Images
• Additional Niche Reports (with a full subscription): Smartphone, Gaming, Space, Google, Android, Camera, Chemicals, Television, Headphones, Global Positioning System, Tablet, Radio, Mobile, Video Editing, SLR, Online Gaming, App, HDTV, 3D Glasses, Camera Accessories, Gaming Apps, Keyboards, Audio, Touchscreen, Console, Presentation, Email, Laptop, Electronics, Stereo and more!



Sample Camera Accessories Pro Trends

Each Camera Accessories PRO Trend is on its own slide with implications, a quantified score, and examples linked to online camera accessories articles, videos and images. Examples:

Aerial Adventure Consumers turn to outdoor photography devices for aventurous use Implications - The rise in adventure tourism has collided with the social media generation; consumers are not only more willing to take risks, they also expect to document and share them with their social following. As a result, many adventure-focused photography devices have begun popping on the market. Whether it's autonomous function or flying drones, these devices mark a distinct change in consumer entertainment.
Aerial Adventure
Consumers turn to outdoor photography devices for aventurous use
4 Examples + Score + Implications


Virtual Festival Cultural events offer augmented experiences for tech-savvy audiences Implications - Cultural events are offering augmented experiences for attendees via the incorporation of virtual reality. This challenges norms as events typically reserved for person-to-person interactions are witnessing the steady infiltration of smart products. On the whole, new tech shifts in most industries reflect the power wielded by young connected consumers.
Virtual Festival
Cultural events offer augmented experiences for tech-savvy audiences
4 Examples + Score + Implications


One-Step Authentication High-tech recognition tools streamline logins and payment Implications - An innovative point-of-sale and login solution, one-step authentication features enable seamless use of mobile technology for communicative and digital payment purposes. By eliminating a time-consuming step in the process, brands are likely to gain a higher percentage of users based on convenience alone. Improved security measures offered, such tools as biometric authentication, temper fears around the safeguarding of valuable consumer payment data.
One-Step Authentication
High-tech recognition tools streamline logins and payment
5 Examples + Score + Implications


Marketing Whimsicality Consumers respond to brands that bring fantasy to life Implications - Today's hyper-digital world has made advertising feel like a constant bombardment; as a result, many brands have adopted a humorous, self-aware approach to marketing. However, consumers still want to be surprised and delighted. Brands that use their influence to enchant audiences by turning fantasy into reality are able to engage consumers with collective feelings of wonderment. This approach disassociates advertising from the act of "selling," and instead positions brands as benevolent superpowers.
Marketing Whimsicality
Consumers respond to brands that bring fantasy to life
4 Examples + Score + Implications


Diagnostic Skincare Consumers begin backing up their skincare routine with hard data Implications - The spheres of beauty and technology have collided in recent years, resulting in cosmetic and skincare solutions that are hi-tech in nature. Consumers are now opting for gadgets and apps that are able to collect and analyze information on everything from their skin type to the products they use. This diagnostic approach to skincare suggests that consumers -- especially those who are wary of chemical consumption or have complex, sensitive skin -- are looking to personalize and tailor their beauty routines to achieve optimal health.
Diagnostic Skincare
Consumers begin backing up their skincare routine with hard data
4 Examples + Score + Implications


Appified Note-Taking Consumers turn to mobile apps for connected note-taking Implications - Note-taking apps are a natural extension of the consumer desire for connected tools that streamline day-to-day activities. Smartphone technology has in some cases made the need to transcribe obsolete, making important information accessible from multiple devices. The incorporation of non-digital tools used in combination with analog ones signals the need of individuals to have a non-tech backup, proving that the main concern remains preserving content by any means.
Appified Note-Taking
Consumers turn to mobile apps for connected note-taking
4 Examples + Score + Implications


Hispanic Storytelling Brands woo Latin consumers by inviting them to contribute campaign content Implications - Brands are beginning to engage Hispanic consumers with enticing campaigns driven by consumer-generated content. As a demographic that is particularly mobile savvy, Latin consumers are likely to respond to interactive digital campaigns driven by individual-based storytelling and crowdsourced experiences.
Hispanic Storytelling
Brands woo Latin consumers by inviting them to contribute campaign content
4 Examples + Score + Implications


Early Introduction Equality LGBTQ acceptance is reflected in family-friendly representations Implications - Reflective of society's changing attitudes toward the LGBTQ community and their rights, products and media are shifting to introduce diversity to children and families at a younger age. This appeals to contemporary parents looking to educate children on diversity, especially among young Millennial families, who tend to be more tolerant.
Early Introduction Equality
LGBTQ acceptance is reflected in family-friendly representations
5 Examples + Score + Implications


PLUS 278 more Camera Accessories PRO Trends and 1,420 examples!



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