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About the Business Card Report

The Business Card Trend Report features an expansive collection of the emerging patterns in designer business cards. As individuals seek to distinguish themselves, many are moving away from the standard corporate business cards and enlisting business card designers to win that competitive edge. Through our crowd-sourced research, companies can gain insider knowledge to the development of various products, such as digital business cards like Bump, graphic design business cards, funny business cards and more.

Who It's For

This report is ideal for stationery design companies, graphic designers, entrepreneurs and others who want to cultivate fresh inspiration in a field where change is highly sought.

From business card logos to interior design business cards, our report harnesses the power of trends and crowd-sourced research to help companies develop strategies and product design.

The Business Card Trend Report, last published on May 11, 2015, includes 41 PRO Trends and 205 examples of business card market research and business card consumer trends related to: business, design, careers, customization, templates and business card trends.

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trend research methodology

Methodology

Our business card research is based on Trend Hunter's crowdsourced business card articles and 2,374,000,000 total views of data. [Learn More]

Report Contents

• 41 Business Card PRO Trends = 41 Powerpoint Pages Business Card PPT Report
• 205 Business Card Examples

Online Extras With Full Subscription

• 29 Business Card Videos (Online) Business Card Videos
• 1,230 Business Card Images (Online) Business Card Images
• Additional Niche Reports (with a full subscription): Art Deco, Art, Bed, Museum, Contemporary Art, Storage, Fantasy, Lighting, Mirror, Tattoos, Paint, Street Art, Photo Editing, Business Card, Sculpture, Sofa, Paper, Chair, Restaurant, Flowers, Bath, Dining, Digital Art, Lamp, Graffiti, Bookshelf, Lawn Furniture, Jack-O-Lantern, Candle, Sink and more!



Sample Business Card Pro Trends

Each Business Card PRO Trend is on its own slide with implications, a quantified score, and examples linked to online business card articles, videos and images. Examples:

Workplace Kitsch Office decor moves toward quirky aesthetics for individual allure Implications - Seeking to add a personal touch to the workplace environment, employees are turning to comical stationery sets to showcase a sense of individuality. Opting for notepads and accessories that mimic everything from food to bathroom accessories, consumers are using humorous designs to not only make a statement, but also to create a more casual and welcoming office atmosphere.
Workplace Kitsch
Office decor moves toward quirky aesthetics for individual allure
6 Examples + Score + Implications


Stationery Couture As technology takes over, writing utensils become status symbols Implications - As the integration of technology into daily life increases, a divergence from the now-status quo of digital living can be observed, as stationery becomes a status symbol. Hearkening back to simpler times and placing the ritual act of writing in the spotlight shines physical writing in a more sentimental spotlight.
Stationery Couture
As technology takes over, writing utensils become status symbols
6 Examples + Score + Implications


Motion Branding Consumers are responding to fashion marketing that highlights products in motion Implications - In an effort to keep from becoming static, many fashion retailers are placing a greater emphasis on movement when it comes to fashion branding. In a day and age where the sedentary lifestyle is crucified, brands with an action-oriented aesthetic -- whether it be advertisements, packaging or products -- develop a strong appeal among wellness-focused consumers.
Motion Branding
Consumers are responding to fashion marketing that highlights products in motion
4 Examples + Score + Implications


Ethical Couture Consumers are choosing sustainability over luxury in terms of packaging Implications - Fashion packaging has often centered around offering consumers a luxury experience. However, many retailers have been making the switch to eco-friendly packaging alternatives that are less about delighting consumers, and more about communicating a sense of ethics. This shift indicates that premium products are becoming less about a luxury aesthetic, and more about a powerful ethos.
Ethical Couture
Consumers are choosing sustainability over luxury in terms of packaging
4 Examples + Score + Implications


Emergency Spoofing Brands attach literal urgency to products to convey importance Implications - Tongue-in-cheek marketing can be an effective way to reach consumers, which is being approached by brands with the use of emergency-themed branding to create a sense of urgency. This approach utilizes humor -- a powerful tool for establishing brand trust -- to get consumers' attention in a creative way.
Emergency Spoofing
Brands attach literal urgency to products to convey importance
4 Examples + Score + Implications


Multi-Scrawling Writing and note-taking is further enhanced technologically Implications - It's often said that physical writing makes for more effective information retention; in order to maintain this practice through the digital age, many companies are releasing cross-medium writing tools. This convergence of analog and digital technologies meets nostalgia with practicality, while demonstrating the importance of maintaining tried and tested habits throughout these fast-paced times.
Multi-Scrawling
Writing and note-taking is further enhanced technologically
5 Examples + Score + Implications


Brash Professionalism Formal tactics take a turn as society becomes more open and expressive Implications - Taking personal expression one step further, individuals are revamping formal concepts like resumes and business cards with more shock-worthy appeal. Referencing vices such as alcohol and medicinal drugs, these business tactics blur the lines between professional and private spheres, speaking to a more lax business ethic, particularly among youths.
Brash Professionalism
Formal tactics take a turn as society becomes more open and expressive
5 Examples + Score + Implications


Creative Jobbing Instead of listing qualifications, designers prove skill through prototype Implications - As the economic uncertainty continues to wain on and more creatives become desperate for employment, many have taken the matter into their own hands (literally) by exercising skills and qualifications through eye-catching resumes that are a physical embodiment of talent. This shift towards creative jobbing satisfies the need for instant gratification amid Millennial job hunters as well as busy executives.
Creative Jobbing
Instead of listing qualifications, designers prove skill through prototype
7 Examples + Score + Implications


PLUS 35 more Business Card PRO Trends and 205 examples!



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