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About the Graphics Report

Stay on the cutting edge of web design with the Graphics Trend Report, a comprehensive review of innovations in graphic design and web image details. From decals, stickers and signs to clipart, backgrounds and icons, our research analyzes the art of visual communication and unique examples of groundbreaking graphic design work.

Who It's For

As a graphic or web designer, advertising or publication specialist, one will benefit from the Graphics Trend Report as a one-stop review of the latest graphic techniques and resources.

Maintain your grasp on the fast-evolving world of graphic design with Trend Hunter’s Graphics Trend Report.

The Graphics Trend Report, last published on Jul 21, 2015, includes 320 PRO Trends and 1,600 examples of graphics market research and graphics consumer trends related to: graphic design, logos, brand images, visual communication, web design and graphics trends.

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Methodology

Our graphics research is based on Trend Hunter's crowdsourced graphics articles and 2,423,000,000 total views of data. [Learn More]

Report Contents

• 320 Graphics PRO Trends = 320 Powerpoint Pages Graphics PPT Report
• 1,600 Graphics Examples

Online Extras With Full Subscription

• 224 Graphics Videos (Online) Graphics Videos
• 9,600 Graphics Images (Online) Graphics Images
• Additional Niche Reports (with a full subscription): Art Deco, Art, Bed, Museum, Contemporary Art, Storage, Fantasy, Lighting, Mirror, Tattoos, Paint, Street Art, Photo Editing, Business Card, Sculpture, Sofa, Paper, Chair, Restaurant, Flowers, Bath, Dining, Digital Art, Lamp, Graffiti, Bookshelf, Lawn Furniture, Jack-O-Lantern, Candle, Sink and more!



Sample Graphics Pro Trends

Each Graphics PRO Trend is on its own slide with implications, a quantified score, and examples linked to online graphics articles, videos and images. Examples:

Reinterpreted Branding Iconic logos are re-envisioned with anti-corporate sentiment Implications - Instantly recognizable, iconic logos are being reinterpreted with new, modern twists that tweak well-known symbols. The re-envisioning of these images mirrors budding anti-corporate sentiment among young consumers who, being a socially conscious group, are often concerned with corporate irresponsibility.
Reinterpreted Branding
Iconic logos are re-envisioned with anti-corporate sentiment
4 Examples + Score + Implications


Authentic Aesthetic Fashion labels opt for traditional designs with historical elements Implications - Fashion labels are drawing from traditional, historic aesthetic motifs, and are generating an impressive amount of interest. On the purchasing end, this is being received well among consumers who have expressed a craving for authenticity, especially in response to associations made between technology and artificiality.
Authentic Aesthetic
Fashion labels opt for traditional designs with historical elements
4 Examples + Score + Implications


Pixelated Perspective High-concept pixel art speaks to the modern consumer's digital mindset Implications - Deliberately pixelated designs have found their way into everything from packaging to public art in what can only be considered a direct reflection of the modern consumer's digital perspective. An efficient means for brands to communicate their forward-thinking vision, pixelated design represents the inherent intersection of the digital and natural worlds through the scope of the discerning consumer.
Pixelated Perspective
High-concept pixel art speaks to the modern consumer's digital mindset
6 Examples + Score + Implications


LGBT Exclusivity LGBT-friendly services provide the queer community with positive environments Implications - The LGBTQ community is experiencing more exposure and acceptance in mainstream society than ever before, but the struggle for equality is far from over. Recognizing the ongoing need for safe and inclusive spaces, the community has spawned many LGBTQ-specific public services. This shift ultimately demonstrates that the queer community is demanding services that cater to their distinct needs.
LGBT Exclusivity
LGBT-friendly services provide the queer community with positive environments
5 Examples + Score + Implications


Undergarment Neutrality Fashion labels reject the gender binary through neutral underwear designs Implications - Gender neutrality is extending into the undergarment industry. While previously known for marketing products as either male or female, new lines are opting for a more inclusive approach. This meets the tone of the younger consumer market, which is moving away from traditionalism and towards a more progressive outlook.
Undergarment Neutrality
Fashion labels reject the gender binary through neutral underwear designs
4 Examples + Score + Implications


Digitized Database In-store digital catalogs add interactive customization to sports gear shopping Implications - In-store retail concepts have begun incorporating digital catalogs that provide highly detailed and constantly updated information on high-performance equipment. In adding this second layer of customization to the in-person shopping experience, retailers can enrich the expertise provided by the salesperson in a way that feels tailored to the individual consumer.
Digitized Database
In-store digital catalogs add interactive customization to sports gear shopping
5 Examples + Score + Implications


Sustainable Produce Produce packaging adopts eco-friendly designs to showcase awareness Implications - Showcasing a commitment to sustainable standards, fruit and vegetable brands are turning to eco-friendly packaging designs for authenticity. Wrapping produce in packages that are biodegradable or easy to reuse, brands are seeking to not only participate in sustainable business tactics, but do so in a way that encourages consumer involvement and support.
Sustainable Produce
Produce packaging adopts eco-friendly designs to showcase awareness
4 Examples + Score + Implications


Sophisticated Produce Fresh fruit is encased in unexpected packaging for increased sophistication Implications - Redefining how traditional health foods are perceived, brands are adopting unconventional packaging designs for a refined appeal. Moving away from traditionally exposed forms, brands are packaging items like fruit in customized wrappers and containers. These designs not only add a sense of glamour and novelty, but they also allow brands to project a personalized touch on typically homogeneous items.
Sophisticated Produce
Fresh fruit is encased in unexpected packaging for increased sophistication
5 Examples + Score + Implications


PLUS 314 more Graphics PRO Trends and 1,600 examples!



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