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About the Bathtub Report

The Bathtub Trend Report tracks trends in the plumbing and bathroom fixture industries, specifically focusing on whirlpools, tub showers, tub screens and innovative bathtub ideas. Opulent aquarium basin developments for the home bathroom is just one example of how consumers are looking for more luxurious developments in this section of home design. From luxurious custom tub design options like a jacuzzi with bathtub claw foot pedestals to home spa instruments like a pre-pedicure foot tub, our research examines exciting developments informing consumer opinion.

Who It's For

Spa professionals, home decorators, plumbers, home appliance retailers and plumbing component manufacturers will find our research to be advantageous because it identifies emerging patterns that can be used to enhance products and develop new marketing campaigns.

Stay on the cutting edge of home plumbing pieces with Trend Hunter’s Bathtub Trend Report.

The Bathtub Trend Report, last published on Sep 02, 2014, includes 25 PRO Trends and 125 examples of bathtub market research and bathtub consumer trends related to: bathrooms, showers, home decor, bathroom fixtures, lights and bathtub trends.

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Methodology

Our bathtub research is based on Trend Hunter's crowdsourced bathtub articles and 2,123,000,000 total views of data. [Learn More]

Report Contents

• 25 Bathtub PRO Trends = 25 Powerpoint Pages Bathtub PPT Report
• 125 Bathtub Examples

Online Extras With Full Subscription

• 18 Bathtub Videos (Online) Bathtub Videos
• 750 Bathtub Images (Online) Bathtub Images
• Additional Niche Reports (with a full subscription): Art Deco, Art, Bed, Museum, Contemporary Art, Storage, Fantasy, Lighting, Mirror, Tattoos, Paint, Street Art, Photo Editing, Business Card, Sculpture, Sofa, Paper, Chair, Restaurant, Flowers, Bath, Dining, Digital Art, Lamp, Graffiti, Bookshelf, Lawn Furniture, Jack-O-Lantern, Candle, Sink and more!



Sample Bathtub Pro Trends

Each Bathtub PRO Trend is on its own slide with implications, a quantified score, and examples linked to online bathtub articles, videos and images. Examples:

Digitized Hygiene Seeking efficiency, consumers turn to high-tech health regimes Implications - Adding efficiency to everyday routine, consumers are turning to technological enhancements to make hygienic activities more adaptable. Using touchscreen features and apps to transform routine activities into more interactive experiences, these high-tech hygiene products speak to a desire to digitize their day to day lives.
Digitized Hygiene
Seeking efficiency, consumers turn to high-tech health regimes
6 Examples + Score + Implications


Restroom Tech As consumers crave further tech integration, the bathroom goes digital Implications - The consumer mindset is drawn to convenience and digital solutions, which has prompted the digitization of the lavatory. As consumers become less willing to part with smart devices -- even when visiting the bathroom -- brands respond in kind to the intensifying demand for premiumization and technology.
Restroom Tech
As consumers crave further tech integration, the bathroom goes digital
5 Examples + Score + Implications


On-the-Go Relaxation As consumers crave on-demand relaxation, brands offer mobile spa services Implications - Consumers are obsessed with saving time, which is being taken into account with spa retreats that are performed on-the-go. Offering treatments like massages and manicures, the services expand the perceived parameters to have "me time," which are being praised by consumers for convenience and time savings.
On-the-Go Relaxation
As consumers crave on-demand relaxation, brands offer mobile spa services
4 Examples + Score + Implications


Spa Specificity As consumers look to optimize relaxation, the spa experience gets ultra-customized Implications - North American consumers have packed schedules that are leading them to prioritize their time, which has led to the rise of spas that cater to niche tastes and preferences for relaxation. This expansion of the customization boom pushes brands to deliver hyper-specific experiences to satisfy niche tastes and preferences.
Spa Specificity
As consumers look to optimize relaxation, the spa experience gets ultra-customized
5 Examples + Score + Implications


Excess Rejuvenation A desire for overindulgence prompts boomers to turn to lavish wellness tactics Implications - As baby boomers head toward retirement, achieving personal fulfillment becomes a priority, often resulting in surplus, health-related expenses. Straying away from the more budget-conscious concerns of cash-strapped youths, boomers are turning to overly extravagant methods of rejuvenation, signifying a new attitude toward wellness that is more about relaxation than basic bodily function.
Excess Rejuvenation
A desire for overindulgence prompts boomers to turn to lavish wellness tactics
6 Examples + Score + Implications


Interactive Hygiene Bath time receives playful enhancements to make everyday hygiene more alluring Implications - While maintaining hygiene is essential to a healthy lifestyle, encouraging cleanliness, particularity for children, can be a challenging task. Seeking to make the process of washing up more enjoyable, parents are turning to engaging bath toys to enhance traditionally unpleasant activities with more entertaining qualities. Offering a source of play that simultaneously encourages independence, playful hygiene tactics prepare children for independence while boosting temporary enjoyment of tasks.
Interactive Hygiene
Bath time receives playful enhancements to make everyday hygiene more alluring
5 Examples + Score + Implications


Paper Play Looking to instill a sense of awareness, parents turn to papercraft toys Implications - As youths continue to depend on technological devices for entertainment, the reliance on materialistic goods often prevents exposure to more diverse, and thought-provoking concepts. Seeking to add a sense of intellectual engagement to sources of play, parents are turning to papercraft toys to expand the environmental awareness of children, while simultaneously utilizing cost-effective techniques. Paper-made toys reflects a turn away from digitally distracting gadgets, toward more enlightening, and customized methods of enjoyment.
Paper Play
Looking to instill a sense of awareness, parents turn to papercraft toys
6 Examples + Score + Implications


Cultured DIY The at-home culturing of food and drink gets a modern, Western update Implications - The rise in popularity of Eastern holistic aesthetics in Western culture has seen consumers become more approving of DIYing their own specialty food and drink. As such, products that aid practices like fermentation are becoming commonplace amid those looking for an economical, customized means of maintaining health or creating prepackaged varieties from home. Augmenting traditional methods and modernizing them, the innovations introduce younger generations to making products they've become accustom to purchasing.
Cultured DIY
The at-home culturing of food and drink gets a modern, Western update
7 Examples + Score + Implications


PLUS 19 more Bathtub PRO Trends and 125 examples!



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