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About the Restaurant Report

The Restaurant Trend Report cultivates the latest trends in top restaurants and up-and-coming eateries. Even though fewer individuals have been eating out in recent years, the best restaurants have found ways to adapt marketing strategies and meal options to entice today’s thrifty consumer. From our crowd-sourced research, learn how the steakhouse, Italian food, Indian food, seafood and fine dining establishments are evolving to meet consumer needs.

Who It's For

Whether you are a travel agency looking to cover the most innovative meals for a restaurant guide or an entrepreneur seeking inspiration for a unique concept, the Restaurant Trend Report provides insight needed on cutting edge food hospitality innovations and marketing strategies.

Innovate a variety of aspects in the service industry with Trend Hunter's Restaurant Trend Report.

The Restaurant Trend Report, last published on May 27, 2015, includes 213 PRO Trends and 1,065 examples of restaurant market research and restaurant consumer trends related to: top restaurants, eateries, meal options, steakhouse, Italian and restaurant trends.

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Methodology

Our restaurant research is based on Trend Hunter's crowdsourced restaurant articles and 2,372,000,000 total views of data. [Learn More]

Report Contents

• 213 Restaurant PRO Trends = 213 Powerpoint Pages Restaurant PPT Report
• 1,065 Restaurant Examples

Online Extras With Full Subscription

• 149 Restaurant Videos (Online) Restaurant Videos
• 6,390 Restaurant Images (Online) Restaurant Images
• Additional Niche Reports (with a full subscription): Cheese, Juice, Burgers, Bacon, Barbecue, Candy, Chicken, chocolate, Pizza, Milk, Cookies, Dairy, Dinner, Ice Cream, Restaurant, Sugar, Spice, Confection, Breakfast, Cake, Tea, Cooking, Organic Food, Fast Food, Dessert, Chips, Meat, Cola, Sushi, Fruit and more!



Sample Restaurant Pro Trends

Each Restaurant PRO Trend is on its own slide with implications, a quantified score, and examples linked to online restaurant articles, videos and images. Examples:

Social Employment Social media becomes an advantage for job hunting and hiring Implications - Employers and employees alike are leveraging the power of social media when it comes to recruiting and job-hunting. As the digital landscape continues to shape the workforce, social media becomes an asset that employers explicitly search for, and employees self-promote. This shift not only indicates which qualities are becoming more desirable, it also suggests that millennial job-hunting and hiring are becoming more public and social in nature.
Social Employment
Social media becomes an advantage for job hunting and hiring
4 Examples + Score + Implications


Branded Cognition Multisensory experiences create emotional connections within consumers Implications - Branded multisensory experiences covertly engage consumers on an emotional level, strengthening pre-existing ties to the brand and boosting subconscious accessibility. In playing up subtle yet recognizable stimuli, brands can reach consumers in an intimate, emotional way that is sure to resonate as a more positive and memorable relationship.
Branded Cognition
Multisensory experiences create emotional connections within consumers
8 Examples + Score + Implications


Minimalist Workplace Consumers opt for transparent office supplies to maximize space Implications - In an effort to de-clutter their workspaces, consumers are turning to transparent or reflective technology that effectively "disappears" when it's not in use. By pursuing visual transparency in the office place, consumers are not only revealing that curating their environments is important to them, but also that a minimalist aesthetic is preferred in an office context.
Minimalist Workplace
Consumers opt for transparent office supplies to maximize space
4 Examples + Score + Implications


Curated Dining Consumers seek out a cost-effective way to curate custom meals Implications - Moving beyond mere food delivery, consumers are turning to services that help curate entire dining experiences for customized appeal. By bringing 5-star dinner services into the comfort of people's homes, these meal options allow consumers to enjoy the extravagance that often comes with eating out at a fraction of the cost, all while maintaining the familiarity and comfort of ordering in.
Curated Dining
Consumers seek out a cost-effective way to curate custom meals
4 Examples + Score + Implications


Gamified Membership Membership-based loyalty programs get a boost from gamified reward systems Implications - By creating a captivating members-only app with a competitive edge, brands can engage consumers on a social sharing-driven platform while cultivating a community centered around the brand's products or services. In enticing consumers with the offer of exclusive members-only content that is earned through engagement, brands can ensure a captivated audience while tempting new loyal users through the promise of elevated status.
Gamified Membership
Membership-based loyalty programs get a boost from gamified reward systems
5 Examples + Score + Implications


Branded Arcade Brands engage consumers through campaign-boosting gaming apps Implications - In creating branded gaming content that captivates consumers, brands can leverage the habits of individuals that already make up a large portion of smartphone usage. Brand-driven, arcade-style gaming apps can serve as inventive instigators of formative interactions between consumers and the company's products or services.
Branded Arcade
Brands engage consumers through campaign-boosting gaming apps
4 Examples + Score + Implications


Rustic Pop-Up Pop-up shops channel a sense of homespun charisma with rustic modern interiors Implications - When infused with earthy color schemes that highlight rustic elements such as exposed brick and beams, temporary retail spaces can succeed in creating an atmosphere of homespun charm that resonates well with consumers. In channeling a sense of connection to the past, pop-up shops can entice consumers with the accessibility of the rustic design.
Rustic Pop-Up
Pop-up shops channel a sense of homespun charisma with rustic modern interiors
6 Examples + Score + Implications


Clandestine Nightlife Consumers seeking an exclusive experience turn to hidden bars Implications - As consumers move toward more experiential nightlife choices, secretive, speakeasy-themed bars provide consumers with an exclusive, off-the-beaten-path experience. In celebrating the spirit of the prohibition era, bars and lounges can offer consumers an authentic exclusive experience accessible by being in the know, rather than elusive membership requirements.
Clandestine Nightlife
Consumers seeking an exclusive experience turn to hidden bars
4 Examples + Score + Implications


PLUS 207 more Restaurant PRO Trends and 1,065 examples!



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