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Manifesting a Meaningful Mission

Rebecca Cook, Founder, Bare Love Beauty
Katie Pagnotta
November 6th, 2013
Rebecca Cook, Founder, Bare Love Beauty, saw a void in the beauty market and grasped the chance to start her own business. Cook boasts an impressive resume with experience working for international beauty brands. She was always given a lot of trends and products to try, but always found herself returning to natural oils. Cook partnered with a natural beauty chemist and developed a fantastic line of products. Bare Love Beauty is a collection of three luxury treatments for the face, body and hair. These sensational products are simple, pure and constructed from proprietary all natural technology and ingredients to work for and with you.

3 Questions with Rebecca

Do you have specific rituals for re-setting your team to be creative?

I do a lot of research myself. This consists of reading and keeping myself acquainted with beauty products. In terms of beauty, I refocus on things I want to improve on personally. For instance, I think about aging and the time constraints of motherhood. It gives me inspiration to look at new ways to expand, develop and fill voids in the market.

What is the biggest challenge you face when innovating?

From a business standpoint, a lot of people are aware that the beauty industry is over-saturated and the challenge is to garner exposure, differentiate yourself from competitors and attract an audience. On the other hand, when it comes to chemistry, it is important to make sure you are staying ahead of the curve in terms of technological developments and ingredients while remaining true to your vision.

Looking to the future, how is Bare Love Beauty going to be a leader in innovation?

The most vital point is going to be staying true to our mission and offer women a simple beauty practice. Using oils as a part of a beauty regime has been around for decades and it is important to build on this practice and expand into other areas by incorporating our Oliolove™ Technology.