ALL > Lifestyle > Spice Trend Report


About the Spice Report

The Spice Trend Report presents a vast collection of trends featuring various spices, from cinnamon recipes to creative dishes with saffron. From our crowd-sourced research, companies will have access to hundreds of herbs and flavor trends. As globalization entices consumers to expand their palette, and the explosion of online recipes makes it possible to experiment, the market is seeing a spike in creativity. This is demonstrated through the expansive use of garam masala, curry and other spicy flavors in a variety of dishes. Learn how brands like McCormick, Sobeys and others are evolving to meet evolving consumer demands.

Who It's For

The market research provided in this report is ideal for grocery store retailers, those in the restaurant industry and other culinary institutions.

Companies will be able to track consumer uses of herbs and spices with the Spice Trend Report. Customer preferences for current branding and marketing strategies are also made apparent in Trend Hunter’s research.

The Spice Trend Report, last published on Apr 28, 2015, includes 139 PRO Trends and 695 examples of spice market research and spice consumer trends related to: cinnamon, saffron, herbs, garam masala, curry and spice trends.

Custom Trend Reports Platform
Trend Reports Customers
trend research methodology

Methodology

Our spice research is based on Trend Hunter's crowdsourced spice articles and 2,350,000,000 total views of data. [Learn More]

Report Contents

• 139 Spice PRO Trends = 139 Powerpoint Pages Spice PPT Report
• 695 Spice Examples

Online Extras With Full Subscription

• 97 Spice Videos (Online) Spice Videos
• 4,170 Spice Images (Online) Spice Images
• Additional Niche Reports (with a full subscription): Alcohol, Champagne, Extreme, Football, Golf, Hockey, Hunting, Party, Bar, Cheese, Juice, Pop, Burgers, Cigarettes, Circus, Bacon, Barbecue, Water, Candy, Chicken, chocolate, Pizza, Milk, Cookies, Dairy, Dinner, Ice Cream, Restaurant, Pants, Sugar and more!



Sample Spice Pro Trends

Each Spice PRO Trend is on its own slide with implications, a quantified score, and examples linked to online spice articles, videos and images. Examples:

Exotic Brew Tea packaging adopts bold, abstract designs to reflect unique ingredients Implications - Recognizing the appeal of exoticism, tea brands are moving away from traditionally straight-forward aesthetics toward more unconventional designs. Using abstract shapes and dark colors to reflect equally unique ingredients, tea brands are looking to not only delight taste buds but also pique consumer interest with visual novelty.
Exotic Brew
Tea packaging adopts bold, abstract designs to reflect unique ingredients
4 Examples + Score + Implications


Self-Contained Garden Urban gardeners turn to maintenance-free planters for convenience Implications - Seeking to attract the urban consumer who's tight on time, brands in the gardening industry, are integrating elements of technology to make the planting process more streamlined. Requiring little to no effort, these gardening products feature unique self-watering and self-maintaining features, allowing busy, on-the-go consumers to enjoy the tranquility of plants without the hassle of constant monitoring.
Self-Contained Garden
Urban gardeners turn to maintenance-free planters for convenience
7 Examples + Score + Implications


Anti-Tech Packaging Tech product packaging evolves to reference a simpler time Implications - The world of technology is advancing at such a rapid pace, it can be overwhelming. Instead of alienating consumers with futuristic aesthetics, brands are opting for packaging that references a simpler time. Retro-inspired packaging not only draws upon the power of nostalgia, it also makes tech products more accessible for those with less tech savvy.
Anti-Tech Packaging
Tech product packaging evolves to reference a simpler time
4 Examples + Score + Implications


Experimental Fiber Boomers tackle burdonsome nutritional consumption with experimentation Implications - Adding an element of excitement to dietary routines, consumers are introducing nutrients and protein sources to more familiar, mainstream foods. Reflecting a desire to have the "best of both worlds," consumers are experimenting with food forms and ingredients to not only add in nutrients, but also add excitement to otherwise bland foods.
Experimental Fiber
Boomers tackle burdonsome nutritional consumption with experimentation
4 Examples + Score + Implications


Exotic Experimentation A consumer preference for global flavor trumps traditional seasonal options Implications - The growing consumer interest in exotic flavors extends into the fall and winter season, as consumers begin replacing their typical sweet treats and beverages with options that offer a spicy kick. This shift demonstrates the strength and longevity of foodie culture, suggesting that the flavor experimentation it has sparked among consumers is here to stay.
Exotic Experimentation
A consumer preference for global flavor trumps traditional seasonal options
6 Examples + Score + Implications


Portioned Nostalgia Miniature pie products provide emotional indulgence in controlled sizes Implications - As health-conscious consumers quest for permissible indulgences, it becomes clear that portion control alone is not enough to satiate the need for culinary comfort. Miniature pies and tarts tie sentiment into the equation through nostalgia. This adds and extra element of indulgence, proving that though consumers are willing to sacrifice on calories, they still need to feel pampered by their food.
Portioned Nostalgia
Miniature pie products provide emotional indulgence in controlled sizes
6 Examples + Score + Implications


Mascot Adapation Keeping consistency, yet remaining current means evolving brand representatives Implications - For decades, mascots have proven an effective way to establish brand presence; however, this idea may be dated for consumers seeking a more personable, customized connection from brands. Battling this means adapting mascots to mimic the times. This provides both novelty, and a topical connection.
Mascot Adapation
Keeping consistency, yet remaining current means evolving brand representatives
5 Examples + Score + Implications


Crowdlending Creativity Crowdfunding is overtaken by niche artistic endeavors Implications - Crowdfunding is growing in popularity for many reasons, one being that it allows those who may not otherwise get funding to invent and create. The openness of crowdlending has attracted many looking to launch niche artistic endeavors. This shows the versatility of crowdfunding, which previously was seen as something specific to the business-focused entrepreneurial crowd.
Crowdlending Creativity
Crowdfunding is overtaken by niche artistic endeavors
5 Examples + Score + Implications


PLUS 133 more Spice PRO Trends and 695 examples!



Boost your spice consumer insight!
Three options to kick-start your innovation...


1. Spice Trend Report

139 Spice PRO Trends
Spice Trend Report This report is only available to full Trend Report subscribers

2. All 2015 Reports

Spice & 100+ Reports
2013 Trend Report
$1,250

3. All 2015 Reports +
Trend Hunter PRO

Trend Report Elite
$2,210 $1,250
Most Popular - Save 43%