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About the Service Report

The Service Trend Report examines a wide breadth of trends in the hospitality and service industry. Derived from our crowd-sourced research, the Service Report demonstrates how marketing services, delivery services, tours, travel services and more are evolving to capture consumer attention. Whether it is for web services or improving online shopping services, our report will provide insight on emerging consumer demands.

Who It's For

The Service Trend Report is ideal for any company looking to improve customer relations and understand this growing sector.

Draw inspiration and incite forward-thinking services that resonate with the Service Trend Report.

The Service Trend Report, last published on Sep 03, 2015, includes 471 PRO Trends and 2,355 examples of service market research and service consumer trends related to: hospitality, marketing services, delivery services, tours, consumer relations and service trends.

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trend research methodology

Methodology

Our service research is based on Trend Hunter's crowdsourced service articles and 2,454,000,000 total views of data. [Learn More]

Report Contents

• 471 Service PRO Trends = 471 Powerpoint Pages Service PPT Report
• 2,355 Service Examples

Online Extras With Full Subscription

• 330 Service Videos (Online) Service Videos
• 14,130 Service Images (Online) Service Images
• Additional Niche Reports (with a full subscription): Bank, Farm, Business Card, Magazine, Service, Recession, Microfinance, Display Window and more!



Sample Service Pro Trends

Each Service PRO Trend is on its own slide with implications, a quantified score, and examples linked to online service articles, videos and images. Examples:

Urbanized Suburban Non-metropolitan areas incorporate a city feel to accommodate Millennials Implications - Millennials are widely associated with urban living, as the fast pace and convenience of metropolitan areas suits their digital world-driven preferences. Regardless, city living is simply not an option for some. To accommodate this, suburban areas are implementing urban ideals to ensure the Millennial group -- with its developing buying power -- is satisfied.
Urbanized Suburban
Non-metropolitan areas incorporate a city feel to accommodate Millennials
4 Examples + Score + Implications


Boutique Petsumer Retail concepts evolve to specifically cater to high-maintenance pets Implications - Rather than merely accommodating canine or feline companions, retail concepts are expanding to include dining and shopping options dedicated solely to the entertainment of pets. With upscale amenities and hyper-niche luxuries, such concepts and services speak to the growing sector of the population approaching pet ownership like child-rearing, and the redirecting of that budget toward the well-being of domestic animals.
Boutique Petsumer
Retail concepts evolve to specifically cater to high-maintenance pets
6 Examples + Score + Implications


Customized Cord-Cutting Streaming media becomes more personalized to target young consumers Implications - Cord cutting already satisfies a few key values of the youth generation, such as convenience and lack of commitment. Adding to the appeal is the integration of complete customization. This speaks to the Millennial and Centennial motivation to live a curated life that ties seamlessly into their personal brand.
Customized Cord-Cutting
Streaming media becomes more personalized to target young consumers
4 Examples + Score + Implications


Youth-Targeted Stream Streaming services offer educational content for younger consumers Implications - No longer a media platform just for adults, streaming content has become a source of entertainment for all ages, including younger generations. Realizing this shift in the market, brands are adapting online content to cater kids and teens in a more targeted manner. By offering specialized platforms and educational content, networks are not only aiming to appease young consumers, but also parents who are looking for a more appropriate and academic sources of entertainment.
Youth-Targeted Stream
Streaming services offer educational content for younger consumers
4 Examples + Score + Implications


Livestream Play Apps that enable broadcasting of user screens illuminate community gaming Implications - Platforms and applications that allow users to broadcast their video game play are becoming a viable alternative to traditional advertising and the next level of community gaming. Sometimes bundled with live chat capabilities, this unique feature allows for the re-positioning of gamers as entertainers, which in turn speaks to the progression to "prosumers," consumers who actively produce content in addition to interacting with it.
Livestream Play
Apps that enable broadcasting of user screens illuminate community gaming
4 Examples + Score + Implications


Matchmaking Adulthood Big and small decision making takes a page from Tinder Implications - As Millennials reach adulthood and more important decisions need to be made, the question of how to capture the generation with a notoriously low attention span becomes more pressing. As a result, many organizations are implementing gamified, Tinder and Uber-style systems for purchasing, and for big decision making. This speaks to the Millennial desire to maintain personal brand, and for quick and easy tech transactions.
Matchmaking Adulthood
Big and small decision making takes a page from Tinder
6 Examples + Score + Implications


Curated Commerce Consumers receive hyper-specific selections of products and services Implications - In a progression that can be seen as a response to so-called analysis paralysis, consumers are increasingly exposed to limited, hyper-specific selections of products and services through convenience-focused means. These carefully curated selections serve to provide stylized suggestions that make deliberating over a purchase less painstaking for the busy modern consumer.
Curated Commerce
Consumers receive hyper-specific selections of products and services
4 Examples + Score + Implications


Multifaceted Messaging Modern e-mail platforms offer atypical services that enhance communications Implications - As communications needs and wants continue to evolve, companies are responding accordingly with inventive, multifaceted e-mail platforms. Creativity in the tech sphere is particularly critical to success in today's overly saturated industry. This is also consistent with a contemporary fondness for entrepreneurship, as young generations continue to express a high regard for disruptive start-up cultures.
Multifaceted Messaging
Modern e-mail platforms offer atypical services that enhance communications
4 Examples + Score + Implications


PLUS 465 more Service PRO Trends and 2,355 examples!



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