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About the Pop Report - This report features a variety of information in the soda industry, from food and beverage changes to marketing and branding strategies for carbonated drinks. Featured trends include the work of giants like Pepsi and Coca-Cola, who currently lead the charge in cola marketing and innovation. Through our crowd-sourced research, users will see how Coke commercials, diet soda trends and changes in pop cans are impacting consumer preferences.

Who It's For - The Pop Trend Report will prove beneficial for soft drink companies, as well as those in marketing. Successful products and innovations come from understanding emerging patterns in today’s marketplace, and our report provides companies with these necessary tools.

Stay in the know of current trends among consumers, businesses and the market with the Pop Trend Report.

The Pop Trend Report, last published on May 13, 2013, includes 261 PRO Trends and 2,854 examples of pop market research and pop consumer trends related to: diet soda, pop cans, sugar, caffeine, drinking and pop trends.



trend research methodology Methodology - Our pop research is based on Trend Hunter's 2,854 crowdsourced pop trends and 1,313,000,000 total views of data. [Learn More]

What You'll Get:
• 261 Page / Slide Presentation Pop PDF Report Pop PPT Report
• 261 Page In-Depth Reading Report Pop PDF Report

Contents:
• 261 Pop PRO Trends
• 2,854 Pop Examples
• 400 Pop Videos (Online) Pop Videos
• 17,124 Pop Images (Online) Pop Images
• Additional Niche Reports (with a full subscription): Alcohol, Champagne, Extreme, Football, Golf, Hockey, Hunting, Party, Bar, Cheese, Juice, Pop, Burgers, Cigarettes, Circus, Bacon, Barbecue, Water, Candy, Chicken, chocolate, Pizza, Milk, Cookies, Dairy, Dinner, Ice Cream, Restaurant, Pants, Sugar and more!



Sample Pop Pro Trends - Each Pop PRO Trend is on its own slide with implications, a quantified score, and examples linked to online pop articles, videos and images. Examples:

Pop Trend Report sample slide 0 Villain Worship
The bad guy takes the place of the hero as the go-to idol
6 Examples + Score + Implications


Pop Trend Report sample slide 1 Political Schadenfreude
Leader distrust and political parody is expressed through mockery
6 Examples + Score + Implications


Pop Trend Report sample slide 2 Cosmetic Play
Modern fashionistas crave a more playful take on aesthetics
6 Examples + Score + Implications


Pop Trend Report sample slide 3 Tactile Gaming
The video game industry extends to real life to satisfy consumer needs
5 Examples + Score + Implications


Pop Trend Report sample slide 4 Meme Pride (UPDATE)
Consumers are using Internet-inspired products to express their personalities
7 Examples + Score + Implications


Pop Trend Report sample slide 5 Superhero Degradation
Superhero icons are being brought down a notch, adding appealing realism
7 Examples + Score + Implications


PLUS 255 more Pop PRO Trends and 2,854 examples!


Boost your pop consumer insight!
Three options to kick-start your innovation...


1. Pop Trend Report

261 Pop PRO Trends
Pop Trend Report This report is only available to full Trend Report subscribers

2. All 2013 Reports

Pop & 100+ Reports
2013 Trend Report
$1,788

3. All 2013 Reports +
Trend Hunter PRO

Trend Report Elite
$2,748 $1,788
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