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About the Brandy Report - The Brandy Trend Report examines the world of liquor and spirits, specifically brandy and brandy consumption. From designer brandy bottles to luxury alcohol brands like Armagnac, our research analyzes trends in brandy drinking that includes DIY recipes for classic drinks such as the Brandy Alexander or the latest after-dinner drink craze. Finally, we look at trends involving fine brandy manufacturers such as Remy Martin and Martell X.O.

Who It's For - Our report will be valuable to those in the hospitality, food and beverage and nightclub industries such as bartenders, restaurateurs and liquor proprietors.

Discover emerging trends in the world of brandy with Trend Hunter’s Brandy Trend Report.

The Brandy Trend Report, last published on Jul 16, 2014, includes 55 PRO Trends and 589 examples of brandy market research and brandy consumer trends related to: cognacs, aperitifs, cooking, bottle designs, glassware and brandy trends.

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trend research methodology Methodology - Our brandy research is based on Trend Hunter's 589 crowdsourced brandy trends and 2,038,000,000 total views of data. [Learn More]

What You'll Get:
• 55 Page / Slide Presentation Brandy PDF Report Brandy PPT Report
• 55 Page In-Depth Reading Report Brandy PDF Report

Contents:
• 55 Brandy PRO Trends
• 589 Brandy Examples
• 82 Brandy Videos (Online) Brandy Videos
• 3,534 Brandy Images (Online) Brandy Images
• Additional Niche Reports (with a full subscription): Alcohol, Champagne, Extreme, Football, Golf, Hockey, Hunting, Party, Bar, Cheese, Juice, Pop, Burgers, Cigarettes, Circus, Bacon, Barbecue, Water, Candy, Chicken, chocolate, Pizza, Milk, Cookies, Dairy, Dinner, Ice Cream, Restaurant, Pants, Sugar and more!



Sample Brandy Pro Trends - Each Brandy PRO Trend is on its own slide with implications, a quantified score, and examples linked to online brandy articles, videos and images. Examples:

Alcohol Nutrition Brands make unexpected alcohol infusions to convey health-consciousness Implications - Consumers are constantly looking for ways to improve their overall health, even when it comes to vices, which is being addressed with alcohol products that infuse fresh fruit or vegetable flavoring. This "healthy" approach is expanding market reach to satisfy those looking for variety and balance in their diet.
Alcohol Nutrition
Brands make unexpected alcohol infusions to convey health-consciousness
5 Examples + Score + Implications


Intoxicating Flavor Enhancements Consumers look to add a little kick to their everyday cooking Implications - Syrups, jams and spices are all getting an edgier appeal with some experimentation in the world of liquor and spirits. Flavorings with interesting backstories and big personality such as bourbon smoked paprika are being picked up off shelves as consumers look for ways to liven up their meals when cooking for themselves or particularly, for company.
Intoxicating Flavor Enhancements
Consumers look to add a little kick to their everyday cooking
7 Examples + Score + Implications


Anatomical Aesthetic Mortality is addressed for consumers through images of the human body Implications - As face-to-face interaction dwindles, consumers are spending more time by themselves and subsequently dealing with mortality individually. This darker mindset is being escalated with anatomical aesthetics that force them to think more directly about mortality. This speaks to a shift in the consumer mindset, regarding simple humanity as something to be celebrated.
Anatomical Aesthetic
Mortality is addressed for consumers through images of the human body
6 Examples + Score + Implications


Artisanal Authenticity The young urbanite, craving luxury and transparency, shifts to the startup Implications - A growing preference for authenticity meshed with exclusivity is supporting the more niche, artisan brand over the conglomerate. Packaging designs that have a bespoke feel and have enhanced product description satiate craving for trustworthiness. This also works to create an air of exclusivity that’s in-line with urban lifestyles.
Artisanal Authenticity
The young urbanite, craving luxury and transparency, shifts to the startup
6 Examples + Score + Implications


Snackable Brew A desire for customization prompts the addition of food to drinkable goods Implications - As the DIY craze continues to dominate, techniques of customization are becoming more common, prompting consumers to add personalized touches to everyday goods. Seeking to make ordinary beverages more alluring, consumers are topping both sweet and alcoholic drinks with food to enhance texture and aesthetic appeal. Edible beverage toppings combine the extravagance of food accents with the need to improve everyday indulgences with more convenient, tailor-made approaches.
Snackable Brew
A desire for customization prompts the addition of food to drinkable goods
5 Examples + Score + Implications


Confectionery Cocktail Overly sweetened indulgences offers adults a link to childhood nostalgia Implications - While adulthood opens up the door to a plethora of new-found experiences, maturity often requires the subsequent detachment of traditionally youthful tendencies. Seeking to maintain childhood habits in a more mature manner, adult consumers are turning to overly sweetened alcoholic flavors to combine refined aspects of adulthood with the desire to maintain familiar, and comforting elements of one's youth.
Confectionery Cocktail
Overly sweetened indulgences offers adults a link to childhood nostalgia
6 Examples + Score + Implications


PLUS 49 more Brandy PRO Trends and 589 examples!



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