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About the Bank Report

The Bank Trend Report explores the prevailing trends in the finance sector, from online banking, banking apps, global micro-finance networks and innovations in bank design and architecture. In our report, companies will be able to track the commercial success of competitors concerning progressive initiatives in credit card and ABM services.

Who It's For

Our report is for those working alongside the banking industry to implement innovative banking solutions. Also, professionals in marketing, social media, architecture and business strategy will benefit. Stay ahead of your competitors by understanding the trends in money exchange with our top market research in one of the most lucrative industries in the world.

Also, professionals in marketing, social media, architecture and business strategy will benefit. Stay ahead of your competitors by understanding the trends in money exchange with our top market research in one of the most lucrative industries in the world.

The Bank Trend Report, last published on Jun 26, 2015, includes 3 PRO Trends and 15 examples of bank market research and bank consumer trends related to: finance, online banking, banking apps, global micro-finance, bank design and bank trends.

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trend research methodology

Methodology

Our bank research is based on Trend Hunter's crowdsourced bank articles and 2,454,000,000 total views of data. [Learn More]

Report Contents

• 3 Bank PRO Trends = 3 Powerpoint Pages Bank PPT Report
• 15 Bank Examples

Online Extras With Full Subscription

• 2 Bank Videos (Online) Bank Videos
• 90 Bank Images (Online) Bank Images
• Additional Niche Reports (with a full subscription): Bank, Farm, Business Card, Magazine, Service, Recession, Microfinance, Display Window and more!



Sample Bank Pro Trends

Each Bank PRO Trend is on its own slide with implications, a quantified score, and examples linked to online bank articles, videos and images. Examples:

Altruistic Finance Finance brands partner with charities to build consumer trust Implications - Seeking to project a more approachable, socially responsible image, financial institutions are partnering with social good organizations. Resulting in programs that offer financial literacy, greater accessibility and more, this is an important change on the road to gaining consumers trust.
Altruistic Finance
Finance brands partner with charities to build consumer trust
4 Examples + Score + Implications


Humorizing Finance Banks and creditors turn to satirical campaigns to become more approachable Implications - Moving away from traditionally mature marketing strategies, institutions like banks are turning to comical campaign strategies to connect with consumers. Using cartoon characters and millennial references to add humor to experiences such as making loans and managing debt, banks are seeking to not only engage younger audiences, but create a more approachable perception of financial institutions.
Humorizing Finance
Banks and creditors turn to satirical campaigns to become more approachable
4 Examples + Score + Implications


Manga Marketing The popularity of cult anime cartoons is making its way into mainstream campaigns Implications - As elements of Asian culture and media continue to expand into North American markets, distinctly cultural aspects like anime and manga cartoons are becoming more approachable to mass consumers. Referencing cult classics like Sailor Moon and Pokemon, campaigns are using aspects of Asian culture to incite nostalgia and intrigue.
Manga Marketing
The popularity of cult anime cartoons is making its way into mainstream campaigns
5 Examples + Score + Implications


PLUS more Bank PRO Trends and 15 examples!



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1. Bank Trend Report

3 Bank PRO Trends
Bank Trend Report This report is only available to full Trend Report subscribers

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