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More Reports:  Bizarre Inventions

Every day, top-tier innovators rely on our idea-filled unique reports to identify new opportunities, make better decisions and deep dive new markets.

About the Unique Report

Trend Hunter’s Unique Trend Report outlines and compresses the oddities existing in today’s society, which includes everything from one-of-a-kind tattoos to macabre merchandise. Whether it’s special products, prank gifts or other odd things, the amount of unique trends is overwhelming.

Who It's For

This research will help your company understand niche markets and the growing interest in a variety of offbeat products and services. Companies looking to gain a competitive edge through personalized gifts, odd products and unique merchandise will benefit from this research. The Unique Trend Report outlines more than odd things, however; it delves into the consumer urge for something new and exciting – no matter how outlandish it may be.

You Might Consider Custom Unique Research...

For as little as $500 per custom deep dive, our team will curate custom Unique reports to deep dive further into your project, customer segments or curiosity. Each custom report is roughly 70 pages with 300 examples, including more specific lists and examples than our off-the-shelf Unique trend report. [Learn More]

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trend research methodology

Methodology

Unlike our competitors, who rely on gut instinct, our unique research is based on Trend Hunter's massive database of unique articles and 2,164,000,000 total views of data. [Learn More]

The Unique Report

Last published on Nov 20, 2014, the Unique Report includes 188 PRO Trends (188 Pages) and 940 examples of unique market research and unique consumer trends related to: bizarre trends, cool trends, personalized gifts, one-of-a-kind, odd things, unique designs, unique ideas, special products and unique trends. The report includes all of our Unique research collected over the last few years (roughly 25% of the collection is from this year.)

Report Contents

• 188 Unique PRO Trends = 188 Powerpoint Pages Unique PPT Report
• 940 Unique Examples
• Additional Niche Reports (with a full subscription): and more!

Sample Unique Pro Trends

Each Unique PRO Trend is on its own slide with implications, a quantified score, and examples linked to online unique articles, videos and images. Examples:

Greenpliances Mini appliances that increase convenience and decrease our carbon footprint Implications - Cost-conscious consumers have moved toward multitasking appliances that increase the user's convenience. Accordingly, multifunctional designs that are aesthetically pleasing, energy-efficient and good for the environment combine for an irresistible deal that wins over nearly any buyer.
Greenpliances
Mini appliances that increase convenience and decrease our carbon footprint
6 Examples + Score + Implications


Vending 3.0 Hi-tech features turn vending machines into interactive buying experiences Implications - Non-traditional vending machines have become more prevalent in the retail landscape, dispensing everything from movies to underwear. The breadth of offerings from these machines has grown, and so too has the technology behind them. Now, these portable and convenient dispensers do everything from provide you with Wi-Fi and social media connectivity to item suggestions based on facial and demographic recognition software, thereby increasing the level of convenience and interactivity available to busy shoppers.
Vending 3.0
Hi-tech features turn vending machines into interactive buying experiences
6 Examples + Score + Implications


Urbane Naturalism Wooden decor & furnishings let city-dwellers bring the outdoors, indoors Implications - With nature-focused concepts becoming increasingly prevalent within today’s society, companies are providing a more practical approach for consumers to incorporate nature into their own lives. Giving customers the option of furniture pieces and home decor with an all-wooden touch, businesses are attending to a market who wants to enjoy the outdoors even when they’re in the city.
Urbane Naturalism
Wooden decor & furnishings let city-dwellers bring the outdoors, indoors
10 Examples + Score + Implications


Extravagant Cleansing Luxury bathrooms signal increase in society's interest in opulence Implications - Considering a consumer’s general belief that more extravagant items are more reliable, luxurious home designs are extending even to bathrooms to ensure that those looking for opulence can attain the luxury they need. By adding touches of sparkle and gold to bathroom fixtures on top of already luxurious home designs, designers are providing consumers with a greater overall feel of sumptuous living.
Extravagant Cleansing
Luxury bathrooms signal increase in society's interest in opulence
7 Examples + Score + Implications


Faceless Recognition The appeal of models that could be anyone, including you Implications - Attractive models have been used to arouse intrigue for decades, but in recent years, consumers have revolted against the glamorization of largely unattainable physical ideals. To counteract beauty expectations of the past, some agencies are turning to unrecognizable and faceless models instead.
Faceless Recognition
The appeal of models that could be anyone, including you
9 Examples + Score + Implications


Luxury Chocolate A new wave of luxury chocolate has emerged Implications - New markets mean new opportunities. The growing affluent class has created an expanding market for “luxury” food items. High-end chocolatiers are bypassing the kiddie market and targeting affluent adults with bite-sized delicacies like chocolate pearls, gold-laced chocolates, Easter eggs draped in diamonds and precious-jewel coated chocolates. It’s important to note that the association of sweet treats and children is no longer applicable -- these are the kinds of treats least likely to appear on your child's hands and face.
Luxury Chocolate
A new wave of luxury chocolate has emerged
12 Examples + Score + Implications


Unsexy Intentionally grotesque undergarments poke fun at traditional “sex appeal” Implications - Sex is no longer a taboo subject as books, TV, movies and advertising have consumers embracing both traditional and non-traditional ideals of sex. One area where tradition is being pushed aside is the design of underwear. While usually focused on sultriness and the standard definition of “sex appeal,” some undergarments are being designed as exactly the opposite. These intentionally gaudy, nerdy or just plain awkward pieces showcase a more flippant attitude toward sex while countering the conventional ideals of what is deemed “sexy.”
Unsexy
Intentionally grotesque undergarments poke fun at traditional “sex appeal”
8 Examples + Score + Implications


Lesscapism Less luxury is more as consumers search for a truly unique vacation Implications - Increased dependence on technology and an addiction to material goods are making some consumers seek less luxurious alternatives when vacationing. Escaping their extensive digital media use and material possessions, these consumers are choosing rustic tourist attractions that boast a harsher realism, providing an experience that is more refreshing than daily extravagance.
Lesscapism
Less luxury is more as consumers search for a truly unique vacation
7 Examples + Score + Implications


Reptilian Intrigue Cold-blooded creations are inspired by the mysticism of reptiles Implications - Reptiles, due to their mysticism and unpredictability, are both one of the most feared and most intriguing animals on the planet. As the obsession with reptiles perhaps runs alongside the consumer fascination with the equally unpredictable vampire, pop culture junkies are increasingly looking to their cold-blooded friends for scaly design inspiration.
Reptilian Intrigue
Cold-blooded creations are inspired by the mysticism of reptiles
12 Examples + Score + Implications


Crossover Cuisine Food lovers embrace sushi all over the world, devise new interpretations Implications - Sushi is becoming a globalized cuisine, as more and more Western cultures embrace the food with open arms. While at first Westerners did not particularly understand the concept of eating raw fish and seasoned rice together, over the course of the past few decades, it has become one of most beloved types of cuisine, with an increasing number of sushi restaurants and innovations sprouting up all over North America. According to Food & Wine, the number of sushi bars in the United States quintupled between 1988 and 1998, and it has kept on growing. With sushi's growing popularity, consumers are also getting crafty and recreating their own versions of the cuisine as well as sushi-inspired innovations, such as dessert-style sushi, rice-rolling machines and more.
Crossover Cuisine
Food lovers embrace sushi all over the world, devise new interpretations
10 Examples + Score + Implications


Conversational Fashion Intentionally unappealing designs are a new source of intrigue Implications - By no means are bacon and eggs stylish, yet as of late, breakfast foods have become a recurring theme in both fashion and home decor. They're part of the greater trend of ironic fashions designed not to look good or flatter the wearer, but to attract attention and act as conversation starters.
Conversational Fashion
Intentionally unappealing designs are a new source of intrigue
10 Examples + Score + Implications


Pop Culture Vacations Hotels are taking inspiration from movies and media to attract visitors Implications - The numerous references made to pop culture and media within today’s society has inspired those running vacation spots and hotels to do the same in hopes to attract more visitors. Targeting fans of much-loved pop culture characters like Batman and James Bond, those in the travel business are sure to appeal to movie fans with their creative themed designs.
Pop Culture Vacations
Hotels are taking inspiration from movies and media to attract visitors
4 Examples + Score + Implications


PLUS 182 more Unique PRO Trends and 940 examples!



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