TV Trend Report
Get a Custom Version of the TV Trend ReportThe TV Trend Report assesses the latest trends in the television industry. Trends discussed in this report are direct consequences of the cord-cutting revolution, where consumers abandon traditional cable companies for less expensive and more versatile streaming services. In addition, the online world, network websites and YouTube have become common destinations as television alternatives. With this in mind, Smart TVs were released to further integrate these platforms and services and cater to the new age of television consumers.
Who Custom TV Market Research is ForThis report targets television studio professionals, television executives, app developers and streaming service professionals. A growing consumer preference for personalized and tailored entertainment options has began to pervade, forcing the television to quickly adapt to this change. Use our report to better understand the ever-evolving television consumer. The TV Trend Report is a collection of the latest trends in the ever-changing television landscape. Our research can be used to stay ahead of the curve, and better predict the direction of this volatile industry.
Get Fast, Cost-Effective Custom TV ResearchIn as little as a day, a new TV Trend Report can be customized to your needs, which could include: television, streaming, online, movies, networks, cable, cord-cutting and TV trends. Other Sample Topics: GIF, Pop Culture Dining, Political Campaign, Celeb Fashion, Religious Media, Digital Content, User-Generated Content, Sponsorship, Influencer, Newspaper, Celebrity Marketing, News Coverage, Celebrity Branding, Music Video, Celebrity Endorsement, Theatre, Infographic, Hip Hop, Stop-Motion Animation, Prank Marketing, [More]
Sample TV Market Research ReportOur TV research includes hundreds of examples and Crowdsourced Consumer Insight®, hyperlinked to additional content on Trend Hunter, the world's #1 largest, most popular trend platform. Example slides:
- Self-Created SubscriptionConsumer-made content is treated as regular paid programming
- Gourmet CinemaMovie theater chains entice consumers with high-end food and drink
- Social StreamingConsumers turn to livestreaming to satisfy content needs
- Social Media-Literate MarketingBrands relate to consumers by referencing digital culture
- Infant Advertising 2.0Babies star in narrative TV ads that emotionally connect brand and consumer
- Customized Cord-CuttingStreaming media becomes more personalized to target young consumers
- Unplugged Pop CultureMillennials unplug to enjoy movie and television-inspired board games
- Kidult EntertainmentEntertainment services seek to be more accessible for family viewing
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Market Research Methodology
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- 80+ categories of premium trend reports
- 1,170 pages of Consumer Insights from this year with 5,850 examples
- 7,713+ pages of Consumer Insights in the full archive with 38,565 examples
- Includes reports in: marketing, lifestyle, technology, culture, luxury, design, fashion, eco and more.
- Special tools and premium access to the world's #1 trend platform, updated hourly
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