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About the Electronics Report

From digital cameras and smartphones to MP3 players, flatscreen televisions and miniature video cameras, the Electronics Trend Report features the most innovative devices, gadgets and other types of technology capturing consumer interest. Our research looks at consumer preference in relation to electronic devices like DVD players, SLRs, iPads, iPhones and BlackBerry devices. We also tracks innovations from brands like Apple, Microsoft, Acer, Sony, Samsung, LG, Panasonic, Nikon, Canon and Kodak.

Who It's For

This report will help electronics brands, software developers, hardware engineers and digital electronics retailers understand consumer trends, allowing for the development of better products, advertising campaigns and brand identity.

Discover what electronics trends are enticing consumers and track innovations in devices like the iPod, Xbox and Blu-ray players with the Electronics Trend Report.

The Electronics Trend Report, last published on Jun 22, 2015, includes 246 PRO Trends and 1,230 examples of electronics market research and electronics consumer trends related to: digital cameras, smartphones, tablets, flatscreens, MP3 players and electronics trends.

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Methodology

Our electronics research is based on Trend Hunter's crowdsourced electronics articles and 2,399,000,000 total views of data. [Learn More]

Report Contents

• 246 Electronics PRO Trends = 246 Powerpoint Pages Electronics PPT Report
• 1,230 Electronics Examples

Online Extras With Full Subscription

• 172 Electronics Videos (Online) Electronics Videos
• 7,380 Electronics Images (Online) Electronics Images
• Additional Niche Reports (with a full subscription): Smartphone, Gaming, Space, Google, Android, Camera, Chemicals, Television, Headphones, Global Positioning System, Tablet, Radio, Mobile, Video Editing, SLR, Online Gaming, App, HDTV, 3D Glasses, Camera Accessories, Gaming Apps, Keyboards, Audio, Touchscreen, Console, Presentation, Email, Laptop, Electronics, Stereo and more!



Sample Electronics Pro Trends

Each Electronics PRO Trend is on its own slide with implications, a quantified score, and examples linked to online electronics articles, videos and images. Examples:

Tech-Assisted Banking Traditional banking is updated with unique technological enhancements Implications - To bring a traditionally burdensome activity like banking into the 21st century, financial institutions are turning to creative tech integration to add both intrigue and efficiency to the process. Adapting transactions and online banking with biometric and beacon technology, banks are using tech innovations to redefine static services into something more intelligent and self-governing. Such developments reflect a need for services that require little to no effort from the consumer.
Tech-Assisted Banking
Traditional banking is updated with unique technological enhancements
4 Examples + Score + Implications


Earthy Expedition Kids programs shift toward activities that promote nature Implications - Encouraging outdoor engagement, particularly among tech-obsessed youth, can be challenging, prompting parents to turn to more interactive forms of outdoor activity. Giving kids the chance to explore the beauty of nature, these programs reintroduce children to outdoor play in a way that is both entertaining and enlightening.
Earthy Expedition
Kids programs shift toward activities that promote nature
4 Examples + Score + Implications


Audio Decor Brands develop products that blend musical enjoyment with decor Implications - The artistic elements present in both music production and interior design are interacting with one another via audio-focused furnishings. Decorative pieces that contribute on aesthetic and auditory levels are also indicative of emerging collaborations between creative labels addressing consumers with diverse interests.
Audio Decor
Brands develop products that blend musical enjoyment with decor
4 Examples + Score + Implications


Experiential Adoption Pet adoption services turn to experiential tactics for increased involvement Implications - Getting consumers involved, particularly with social causes, can be challenging, prompting organizations like animal shelters to turn to experiential marketing tactics. Using pop-up shops and entertainment venues to add excitement to the adoption process, agencies are seeking to not only make the overall experience more interactive, but also to add a sense of intrigue to traditionally low-key social causes.
Experiential Adoption
Pet adoption services turn to experiential tactics for increased involvement
6 Examples + Score + Implications


Connected Commute Transportation spaces receive high-tech overhauls that engage travelers Implications - Taking a technological approach to city infrastructure, designers are integrating digital features into transit stops to increase consumer engagement. Transforming public seating and decor into areas where commuters can socially connect and engage with technology, companies are seeking to not only occupy consumers, but also create a more interactive and memorable travel experience.
Connected Commute
Transportation spaces receive high-tech overhauls that engage travelers
4 Examples + Score + Implications


Tactile Education Children respond to educational technology that requires hands-on participation Implications - Mobile apps have revolutionized the world of education by allowing children to adopt a more visual and interactive approach to learning. However, children who want to move beyond the screen when it comes to their schooling are gravitating towards educational tech that either requires more hands-on participation or offers tangible results. This mode of study is still interactive, but caters more towards tactile learners who appreciate the opportunity to create with their hands.
Tactile Education
Children respond to educational technology that requires hands-on participation
4 Examples + Score + Implications


Beacon Branding Consumers respond to Beacon-optimized advertising Implications - Since its inception, brands have been using Beacon technology to implement targeted reach-outs and location-prompted promotions. Now, brands are employing the location-based technology as a marketing tool to heighten consumer engagement. By using Beacon to increase interactivity in marketing efforts, brands ensure that ads seem less like an opportunity to sell, and more like experiences.
Beacon Branding
Consumers respond to Beacon-optimized advertising
4 Examples + Score + Implications


Simulated Space Simulation technology immerses consumers in outer space environments Implications - A rising obsession with virtual reality tools is informing the designs of tech companies with a stake in the aerospace market. By simulating galactic environments at the click of a button, computer-generated systems are now a preferred route for sensory engagement. This in turn helps deliver lasting impressions among consumers partaking in interactive digital systems.
Simulated Space
Simulation technology immerses consumers in outer space environments
5 Examples + Score + Implications


PLUS 240 more Electronics PRO Trends and 1,230 examples!



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