Cord-Cutting Trend Report
Get a Custom Version of the Cord-Cutting Trend ReportThe Cord-Cutting Trend Report examines this the trend of cord-shaving and trends within television viewing, both with cable and its alternative delivery channels. Cord shaving refers to the recent consumer practice of canceling paid television channel subscriptions or opting out of ever receiving cable in the first place in favor of alternative services like Netflix, Internet streaming and digital channels. This is an especially common consumer behavior among the millennial generation.
Who Custom Cord-Cutting Market Research is ForThe Cord-Cutting Trend Report offers insight for television executives and programmers seeking to understand the modern television viewing mindset -- especially consumer preferences when it comes to choosing a delivery channel, whether that be traditional cable, Netflix and comparable subscription services or access through alternative digital streaming platforms. Showcasing product innovation and consumer patterns in television viewing, the Cord-Cutting Trend Report provides cutting-edge research on a generation of consumers who have moved past traditional cable television viewing.
Get Fast, Cost-Effective Custom Cord-Cutting ResearchIn as little as a day, a new Cord-Cutting Trend Report can be customized to your needs, which could include: cord shaving, television, subscription, Netflix, cable, streaming, channels and cord-cutting trends. Other Sample Topics: Musical Instrument, Dual-Purpose Tech, Organizational Tech, Productivity Tool, Multimedia Tech, Office Technology, Simulated Training, Bargain, Phone, Convenience Tech, Virtual Tech, Protection, Printing, Mobile Gaming, Wireless Tech, Sound System, Instant Messaging, De-tech, Phone Accessory, Toothbrush, [More]
Sample Cord-Cutting Market Research ReportOur Cord-Cutting research includes hundreds of examples and Crowdsourced Consumer Insight®, hyperlinked to additional content on Trend Hunter, the world's #1 largest, most popular trend platform. Example slides:
- Interactive StreamingInteractive streaming service features have consumers leaving cable behind
- Anarchist EntertainmentConsumer-controlled media streaming gives control to the crowd
- Self-Created SubscriptionConsumer-made content is treated as regular paid programming
- Customized ConcertStreaming services branch out to include live performances
- Hyper-Specific StreamStreaming services offer niche content to cater to individual interests
- Gourmet CinemaMovie theater chains entice consumers with high-end food and drink
- Social StreamingConsumers turn to livestreaming to satisfy content needs
- Youth-Targeted StreamStreaming services offer educational content for younger consumers
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